Wrexham’s owners, Ryan Reynolds and Rob McElhenney, have disclosed the financial losses they’ve incurred since acquiring the Welsh club. These Hollywood celebrities purchased Wrexham for an estimated £2 million approximately two years ago, and Reynolds expressed his astonishment at the significant losses they’ve experienced during their ownership. Their ownership tenure has seen a financial deficit of $12 million (£10 million).
Despite the financial setbacks, the club has witnessed a substantial increase in its global popularity, largely thanks to their documentary series, “Welcome to Wrexham,” which is available on Disney+. This surge in popularity has translated into higher ticket and merchandise sales and an expanded social media following. Nonetheless, the owners have openly admitted that they are still operating at a financial loss.
Wrexham’s advisor, Shaun Harvey, has stated that the club’s global appeal has generated substantial value, which will ultimately offset the additional costs incurred. The increased profile and recognition gained through “Welcome to Wrexham” is expected to drive additional sponsorship revenue, particularly in the event of promotion.
Over the past two years, the new owners have enjoyed success as they guided the Red Dragons to promotion from the National League, marking the end of a 15-year absence from the Football League. Their positive performance has continued into the current season, with the club currently occupying the third position in the league and being considered one of the top contenders for promotion. Their most recent victory was a 2-0 win against Notts County, the same team they had beaten in a thrilling title race to secure the National League title last season.
In their upcoming fixture, Wrexham will temporarily step away from league action to face Mansfield Town, a fellow League Two side, in the first round of the FA Cup.
In the writer’s perspective, the arrival of Ryan Reynolds and Rob McElhenney has undeniably been a game-changer for Wrexham. Their ownership has coincided with a meteoric rise for the club that shows no signs of slowing down. It’s worth noting that the club’s existence was in jeopardy in 2011, and it was the dedicated fans’ efforts that saved it from extinction. The fans have long deserved the success they are currently enjoying, and there are promising times ahead for Wrexham in the coming years.